What makes a Titleist a Titleist? There are many important distinctions, but like a high-performance automobile, much of what separates a Titleist from any other golf ball is what's under the hood.

You can think of the core as the engine of the golf…

At Titleist, we take great pride in the legions of professional golfers who rely on our golf ball products. Our place in the game, even our brand tagline – the #1 ball in golf – can be traced back to tour player approval and loyalty.  In fact…

What makes a Titleist a Titleist? What separates a Titleist from all other golf balls? There are many important differences, but one can be seen right on the surface of the ball. If you hold a Pro V1 in one hand and a Pro V1x in the other, you'll quickly…

Hey, Team Titleist!

I recently had a fun opportunity to visit the west coast to help with an important undertaking for us at Titleist – the global validation of the new 2023 Pro V1 and Pro V1x golf balls. Validation is the final stage in golf ball product…

More and more golfers are gravitating to indoor golf. For many of us, it's a fun and productive way to stay sharp when inclement weather or tight schedules prevent us from playing and practicing outdoors. Early indoor simulators were more of a golf…

PGA TOUR | PNC Championship

John Daly (Pro V1x) teamed with his 18-year-old son to set a tournament scoring record (27-under) and win the parent-child scramble event by two shots.

• Team Daly posted a final-round 57 at the Ritz-Carlton Golf Club in Orlando…

DP WORLD TOUR/SUNSHINE TOUR | Joburg Open

Thriston Lawrence (Pro V1) claimed his first win on the DP World Tour (formerly European Tour), posting a pair of 6-under 65s en route to a four-shot victory in the 36-hole event (shortened due to inclement weather…

LPGA | U.S. Women’s Open

Playing a NEW Pro V1 golf ball, 19-year-old Yuka Saso rolled in a 10-footer for birdie on the third playoff hole to become the second teenager to win the U.S. Women’s Open and the first person from the Philippines to win a…

New Pro V1  or new Pro V1x, which one should you play? Join Titleist staff member Michael Breed, one of the nation’s top ranked instructors and Frederick Waddell, senior product manager for Titleist golf balls, as they move from green to tee, testing the…

What does it take to be the #1 ball in golf? First and foremost, it takes a number of amazing people who bring countless ideas and innovations that continuously improve the way we design, develop, manufacture, and ultimately test golf balls.

And when…

Heading into this week's Open Championship, a hot topic of conversation has been the Stinger shot. Controlling the golf ball in the wind is always a focal point around Open week, but our Team Titleist colleagues in the U.K. are saying that at Royal Portrush…

A Shot for Consistent Results

The last major of the 2019 season is here. For the first time since 1951, The Open Championship will be contested on Irish soil, as the Dunluce Links at Royal Portrush hosts the world's finest players.

Like any links…

The U.S. Women's Open is underway at the Country Club of Charleston, where the finest female players in the game are all seeking to prove that they have what it takes to earn the title of "Major Champion".

It's the ultimate in #ProvingIt…

Why do golf balls have dimples? Do they have any influence on spin or flight, or are they purely cosmetic? Would a smooth golf ball without dimples fly farther? 

These are just a few questions that we hear frequently from golfers, so we decided share…

Sometimes life throws us curveballs. It’s how we deal with those rough patches that define our characters.

Going into last year’s Memorial Tournament, Titleist Brand Ambassador Bud Cauley was on the upswing after one such bad break. He had…

"You have two things you can control: Your attitude and your effort. Rent’s due on both of them every single day. Pay the man.”

This is how Scott Stallings summed up his new outlook on life and his career on the PGA Tour when we caught…

Short Game √
Full Wedges and Short Irons √
Mid-Irons √
Long Game √

Justin Thomas has now seen how the new 2019 Pro V1 and Pro V1x golf balls perform for every aspect of his game - chips and pitch shots around the green, full wedges…

Short Game √
Full Wedges and Short Irons √
Mid-Irons √

Now that he's evaluated how the new 2019 Pro V1 and Pro V1x golf balls perform with the scoring shots - iron approaches, full wedges and finesse shots around the green - it…

Short Game √
Full Wedges and Short Irons √

As he continues his evaluation of new 2019 Pro V1 and Pro V1x golf balls, Justin Thomas is following the Titleist approach to golf ball fitting to a tee, starting around the green and moving back…

In the first phase of his recent golf ball testing session, Justin Thomas started around the green, evaluating how the new 2019 Pro V1 and Pro V1x golf balls performed in the short game. Once Titleist Tour Consultant for Golf Ball Performance, Fordie…

As the anticipation grows and the golf world starts to shift its focus to the first major of the PGA TOUR season, we thought the time was right to share some perspective from the players who know what it's like to slip on the Green Jacket.

During…

Join us for a conversation with Titleist golf ball loyalist Rickie Fowler, as he answers a variety of questions submitted by members of Team Titleist.

Check out Rickie's other Pro Files videos here:

Chapter 1 | Chapter 2 | Chapter 3

#TeamTit…

Join us for a conversation with Titleist golf ball loyalist Rickie Fowler, as he answers a variety of questions submitted by members of Team Titleist.

In Chapter 3, Rickie talks about his college golf experiences, his first tee shot at a PGA Tour event…

Join us for a conversation with Titleist golf ball loyalist Rickie Fowler, as he answers a variety of questions submitted by members of Team Titleist.

In Chapter 2, Rickie talks about working with instructor Butch Harmon, how he gets over a bad shot…

A sneak peek of our 2018 Pro Files videos in which Titleist Brand Ambassadors and golf ball loyalists answer a variety of questions submitted by members of Team Titleist.

#TeamTitleist